AI exposure score

Advertising Sales Agents

Advertising Sales Agents score 54 out of 100, which is elevated exposure to AI. That ranks #153 of 923 US occupations, where #1 is the most exposed. Of the 20 tasks in this job, AI could speed up 4 on its own and 14 more with extra software built on top of it. In April–May 2026, 12 of these tasks showed up in real conversations with Claude, Anthropic's AI assistant.

54/ 100

Elevated

Rank: #153of 923 jobs
US workers: 91,700BLS, May 2025
Median pay: $64,820a year
In real AI use: 12 of 20tasks, April–May 2026

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Task by task

Each task this job involves, as listed by O*NET, rated on whether a large language model like GPT-4 could cut the time it takes by at least half at the same quality. Tasks marked Seen in real AI use appeared in conversations with Claude in April–May 2026 (Anthropic Economic Index).

AI can speed this up on its own: 4 (20%)
AI can speed this up with extra software: 14 (70%)
Little or no AI speed-up: 2 (10%)

Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.AI can speed this up on its own · core task · Seen in real AI use
Process all correspondence and paperwork related to accounts.AI can speed this up on its own · core task
Write copy as part of layout.AI can speed this up on its own · core task · Seen in real AI use
Write sales outlines for use by staff.AI can speed this up on its own · supplemental task · Seen in real AI use
Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.AI can speed this up with extra software · core task · Seen in real AI use
Maintain assigned account bases while developing new accounts.AI can speed this up with extra software · core task
Provide clients with estimates of the costs of advertising products or services.AI can speed this up with extra software · core task
Locate and contact potential clients to offer advertising services.AI can speed this up with extra software · core task · Seen in real AI use
Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.AI can speed this up with extra software · core task · Seen in real AI use
Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.AI can speed this up with extra software · core task · Seen in real AI use
Draw up contracts for advertising work, and collect payments due.AI can speed this up with extra software · core task
Deliver advertising or illustration proofs to customers for approval.AI can speed this up with extra software · core task
Inform customers of available options for advertisement artwork, and provide samples.AI can speed this up with extra software · core task · Seen in real AI use
Recommend appropriate sizes and formats for advertising, depending on medium used.AI can speed this up with extra software · core task · Seen in real AI use
Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.AI can speed this up with extra software · core task · Seen in real AI use
Gather all relevant material for bid processes, and coordinate bidding and contract approval.AI can speed this up with extra software · core task · Seen in real AI use
Consult with company officials, sales departments, and advertising agencies to develop promotional plans.AI can speed this up with extra software · core task · Seen in real AI use
Identify new advertising markets, and propose products to serve them.AI can speed this up with extra software · core task
Arrange for commercial taping sessions, and accompany clients to sessions.Little or no AI speed-up · core task
Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.Little or no AI speed-up · core task

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Questions about advertising sales agents and AI

Will AI replace advertising sales agents?

Not entirely. Parts of the job are likely to change as AI takes over routine tasks. Advertising Sales Agents score 54 out of 100 (elevated exposure), #153 of 923 US jobs. AI could speed up 18 of the job's 20 tasks, 4 of them on its own, while 2 see little or no speed-up. Exposure means the work is likely to change, not that the job will disappear.

Which advertising sales agents tasks can AI do?

The most exposed tasks include "Prepare promotional plans, sales literature, media kits, and sales contracts, using computer"; "Process all correspondence and paperwork related to accounts"; "Write copy as part of layout".

Which advertising sales agents tasks are hardest for AI?

Tasks with little or no AI speed-up include "Arrange for commercial taping sessions, and accompany clients to sessions"; "Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge".

Are people already using AI for this work?

Yes. In April–May 2026, 12 of the 20 tasks showed up in real conversations with Claude, according to the Anthropic Economic Index.

How many people work as advertising sales agents, and what do they earn?

About 91,700 people in the US, with median pay of $64,820 a year (BLS, May 2025).

How to read this score. Exposure measures how much of the work AI could speed up, not whether the job will disappear. A highly exposed job can change shape, with people spending less time on routine tasks and more on the rest. The score counts tasks AI can speed up on its own in full, and tasks that need extra software at half weight.

The ratings come from published research based on GPT-4 (2023). To show what's happening now, each task is also checked against the latest Anthropic Economic Index, which records which tasks people actually use AI for. That data is refreshed automatically when Anthropic publishes a new release. Read the full method.